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Distribution as a Recession Countermeasure
Economists and industry pundits are mixed in their perspectives about current economic conditions. Some will say that the U.S. and many parts of the developed world are in an economic slump caused by inflation, supply-chain disruptions, and geopolitical instability. Others say that economies are facing headwinds for the same reasons. In this guide, GTDC and Channelnomics provide vendors with deeper specifics on how they can defray and defer fixed costs, maintain their indirect go-to-market capacity, and offset cuts in their in-house support and direct-sales capabilities by engaging more with distribution.
