This GTDC whitepaper covers vendor essentials for building and maintaining an effective distribution strategy. Authored by consultant Donna Grothjan, the report highlights how suppliers can leverage distribution to achieve critical business outcomes, including expanding their partner reach and scaling sales and support coverage.
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Containing valuable industry best practices and expert insight on topics such as matching distributor requirements with the capacity needs of each market, this paper helps channel executives understand how to assess, build and leverage these invaluable relationships. From achieving revenue and market share objectives to ensuring margins that justify and support distribution partners’ investments, this free whitepaper provides information vendor executives need to strengthen and optimize their channel strategies.
